Asked Questions

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Product Quality And Safety

How does Purina® ensure the quality of its products?

The quality and safety of our products are our top priorities, and our quality control procedures are among the strictest in the industry. Our sophisticated tracking system ensures raw ingredients are tracked from time of receipt at our plants, through their inclusion in finished products, and on to retail stores. Suppliers of ingredients for our products must meet our stringent standards for ingredient specifications, product safety, sanitation and manufacturing practices. Our products are produced under strict processing standards to ensure high quality is maintained in our products. Additionally, pet foods are among the most highly regulated products and are subject to federal law, including FDA and USDA regulations, and state laws, as well as many of the laws that regulate the labeling and distribution of human foods.

Is there any truth to the online rumors that Beneful® is making dogs sick?

Like other pet foods, Beneful® is occasionally the subject of social media-driven misinformation. The incredible power of the Internet is sometimes used to spread false information. On-line postings often contain false, unsupported and misleading allegations that cause undue concern and confusion for our Beneful® consumers.

The truth is that Beneful® is a high quality, nutritious food that millions and millions of dogs enjoy every day. In fact, in 2014, nearly 1.5 billion Beneful® meals were served to the millions and millions of happy, healthy dogs who enjoy and thrive on this food. Consumers can continue to feed Beneful® with complete confidence.

Learn more about the nutrition philosophy that guides everything we do by clicking here.

Where are your Beneful® dog food products produced?

Beneful® dog foods are produced in company-owned facilities in the United States in cities such as Flagstaff, Ariz., Fairburn, Ga., and Davenport, Iowa. We have on-site quality assurance laboratories and staff in each of our U.S. manufacturing facilities to monitor our comprehensive food safety program and ensure product quality and safety.

Do you test for aflatoxins (a mycotoxin)?

Yes. We have a meticulous quality assurance program for every incoming load of ingredients. We have ingredient specialists at each of our North American Purina® pet food manufacturing facilities, who are trained to sample and analyze incoming grain. Our grain testing program helps ensure only high-quality grains are used in our products. This testing is part of our comprehensive food safety and HACCP programs

We maintain a strict code of standards for buying, storing and processing ingredients used in Purina® pet foods, including grains. Every supplier of ingredients for Purina® pet food must meet stringent standards for ingredient specification, product safety, sanitation and good manufacturing practices. Our quality assurance standards are among the strictest in the pet food industry.

Do you test for mycotoxins? lead? arsenic?

Yes, as part of our comprehensive food safety and ingredient surveillance programs, we test for well over 150 substances — including mycotoxins, lead and arsenic – to ensure the quality and safety of our pet foods. Beneful does not contain harmful levels of mycotoxins, lead or arsenic. In a typical 24-hour production, Nestlé Purina conducts 30,000 documented quality checks involving ingredient/packaging, receiving, processing and packing. We meet or exceed every major food quality and safety standard including those issued by the FDA, USDA and AAFCO.

What is propylene glycol? Is that similar to antifreeze?

Each product is formulated with the correct balance of ingredients, each with a specific purpose. We use propylene glycol to help keep the semi-moist kibbles soft and moist.

Propylene glycol is quite different from ethylene glycol, the anti-freeze used in automobiles. Propylene glycol is approved as a food additive in human food and in feed for animals, except cats, in the U.S. and Canada.

Ethylene glycol — not propylene glycol -- is the active compound in most automobile radiator anti-freeze solutions, and is toxic to animals and humans when ingested. Propylene glycol has a different molecular structure, giving it different properties and allowing it to be used safely in animal feed, except for cats, as well as in human foods, such as cake mixes, salad dressings, soft drinks, popcorn, food coloring, fat-free ice cream and sour cream.

Propylene glycol can be used as a non-toxic anti-freeze, just as salt can be used as an "anti-freeze." The differences in the molecular make-up of propylene glycol and ethylene glycol have significantly different impacts on health and safety for humans and pets. Propylene glycol is approved for use by the Food and Drug Administration (FDA).

Why does your food contain colors?

Although dogs and cats are unable to distinguish color, we know that most pet owners consider the product’s appearance when purchasing food for their pet. Artificial coloring is added to maintain a more desirable and consistent appearance. All colorings used in our pet foods are approved for use by the Food and Drug Administration (FDA).

Isn’t it true that dogs are carnivores and need meat-based products – not grains?

One common misconception is that dogs are carnivores. The reality is that even their wolf ancestors eat only 70 percent meat. Today's dogs are omnivores, built to consume a more balanced diet - and that's a good thing. Depending on the breed, dogs can live twice as long as wolves. Learn more by clicking here.

AAFCO And Beneful®

What Is AAFCO?

The Association of American Feed Control Officials (AAFCO) is a voluntary membership association of local, state and federal agencies charged by law to regulate the sale and distribution of animal feeds and animal drug remedies. AAFCO is not a government agency and has no regulatory authority, though it does recognize laws administered by the U.S. Department of Agriculture (USDA) and the Food and Drug Administration (FDA). In fact, many states have adopted the model pet food regulations established by AAFCO into state laws.

What is the purpose and function of AAFCO?

Although AAFCO has no regulatory authority, the Association provides a forum for the membership and industry representation to achieve three main goals:

  • Safeguarding the health of animals and humans

  • Ensuring consumer protection

  • Providing a level playing field of orderly commerce for the animal feed industry.

These goals are achieved by developing and implementing uniform and equitable laws, regulations, standards, definitions and enforcement policies for regulating the manufacture, labeling, distribution and sale of animal feeds – resulting in safe, effective and useful feeds by promoting uniformity amongst member agencies.

How Does AAFCO Promote The Wellbeing Of My Pet?

AAFCO establishes model regulations, labeling and nutritional standards, as well as ingredient definitions. Uniformity of standards and definitions for pet food labels helps make labels easier for you to understand as you select the appropriate product for your pet.

Pet food that is labeled with a "complete and balanced" nutritional adequacy statement for animals of a certain life stage can only do so if they have met the stringent standards established by AAFCO, substantiated by laboratory analysis, feeding trials, or analysis comparable in nutritional adequacy.

How do AAFCO standards apply to Beneful?

Beneful dry and wet formulas are all labeled 100% Complete and Balanced for your dog’s specific life stage. Beneful is carefully formulated to meet the AAFCO nutritional standards. You can be confident when your dog eats a Beneful variety recommended for his life stage, he is getting all of the protein and other essential nutrients he needs to help him live his best.


Which Beneful® brand Dog Food would be good for my dog?


  • Beneful® Originals With Real Beef: Antioxidant-rich nutrition with
    real beef and 100% of the nutrients your dog needs – all in a mix of tender and crunchy bites dogs love.
  • Beneful® Originals With Real Chicken: Antioxidant-rich nutrition with real chicken and 100% of the nutrients your dog needs – all in a mix of tender and crunchy bites dogs love.
  • Beneful® Originals With Real Salmon: Omega-rich nutrition with real
    salmon and 100% of the nutrients your dog needs to help him maintain a shiny coat and healthy skin.
  • Beneful® IncrediBites® With Real Beef: Protein-rich nutrition with real beef and 100% of the nutrients your dog needs in a mix of tender and crunchy mini bites made for small dogs.
  • Beneful® IncrediBites® With Real Chicken: Protein-rich nutrition with real chicken and 100% of the nutrients your dog needs in a mix of tender and crunchy mini bites made for small dogs.
  • Beneful® Playful Life® : Protein-rich nutrition with real beef and egg to help support strong muscles and 100% of the nutrients your dog needs to thrive.
  • Beneful® Healthy Puppy: Calcium-rich formula with 100% of the nutrients needed by growing puppies, plus DHA to help support healthy brain and vision development.
  • Beneful® Healthy Weight: Calorie-smart blend with 100% of the nutrients your dog needs to thrive and 10% fewer calories than Beneful® Originals.


  • Beneful® Chopped Blends™, 10oz: Finely chopped, with real ingredients in just enough sauce to let the delicate taste and delightful texture shine through.
  • Beneful® Chopped Blends™, 3oz: Chopped Blends™ 3oz is finely chopped, with real ingredients you can see and breaks apart easily with a fork.
  • Beneful® Prepared Meals™: Big meaty chunks, wholesome grains and vegetables your dog can really sink his teeth into. You’ll love the resealable tubs for leftovers – if there are any.
  • Beneful® Medleys: With real meat, veggies and grains in a generous sauce, Beneful® Medleys creates a mix-in mealtime experience your dog will savor.

How much should I feed my dog?

Feeding recommendations for adult dogs can vary, depending upon the breed, activity, and metabolism of your dog. Every package of Beneful® brand Dog Food will offer feeding guidelines for adult dogs or puppies.

Depending upon your dog's breed, activity, and metabolism you may need to adjust the amount of food you are feeding in order to maintain an ideal body condition. Ideal body condition for a dog is defined as:

  • One in which the animal is well proportioned
  • Easily observable waist behind the ribcage
  • Ribs can be felt with a slight fat covering over them

Where can I purchase Beneful® brand Dog Food?

Purina® Beneful® brand Dog Food are available nationwide and can be found at grocery stores, pet stores and mass merchants.

Does Beneful® brand Dog Food offer coupons?

Our coupons may be featured online and in our Facebook community, in magazines, in newspapers like the Sunday paper, in/on our packaging and occasionally in stores.

How is Beneful® brand Dog Food – Prepared Meals™ different than other wet dog foods?

This wet food for dogs is made with real ingredients – vegetables, grains and chunks with real meat or poultry.

Unlike traditional wet dog food, which comes in a can, Beneful® Prepared Meals™ offers dogs a ready-to-enjoy meal in a clear, re-sealable, plastic container.

Can I heat up Beneful® brand Dog Food – Prepared Meals™?

We do not recommend that you microwave pet food. The food may heat unevenly, allowing for hot spots, which may injure a pet’s mouth and/or skin.


Is Beneful® on Facebook or Twitter and how can I join?

Yes, you can join the conversations with Beneful® fans on our Facebook page and follow us on Twitter. Click on the links and you’ll find instructions for joining on those pages. Our Beneful® community is always buzzing about places to go and things to do with their favorite buddies, from play spots to dog-friendly restaurants and shops, basically all things “dog” you can imagine.

What should I do if I want to report a product concern to Beneful®?

We’re pet owners too and take all concerns regarding our products seriously. We encourage our consumers to contact us directly so that we can better understand the facts involving a particular concern. To help us investigate, we need you to provide information regarding the situation, this includes UPC & manufacturing date code information, and we may ask for a sample of the product for physical examination. We may also ask for additional supporting documentation if available (i.e. a veterinarian report) or permission to speak with your veterinarian. We can be reached at 1-888-236-3385 or by visiting our Contact Us page.

What is the Dog Food Guarantee?

We want you to be 100% satisfied and 100% happy with Beneful® products. If for any reason you don't love our dog food as much as we do, we want to know why and we’ll refund your money. To get your money back, simply mail us a letter with all the information below within 60 days of the purchase date. Make sure you include:

  • Your feedback on the product
  • The original receipt with the price circled
  • The “BEST IF USED BY” date from the packaging
  • The UPC for wet foods or the Weight Circle for dry foods
  • Your name and address (no PO boxes please!)

Mail everything to: Beneful Satisfaction Guarantee Office of Consumer Affairs P.O. Box 1326 Wilkes-Barre, PA 18703

What is a class action lawsuit?

A class action is a type of lawsuit where one or several people can sue potentially on behalf of a larger group of people.

A class action can be filed against almost anyone for almost anything. All that is needed to file is a complaint alleging something. No proof whatsoever of wrongdoing is required. Many class actions are filed not to seek justice but to force a settlement. While there are legitimate uses for class actions, they are often used as a tool to generate publicity and force a defendant to settle. In those cases, it is usually the lawyers who benefit most – class members often receive only pennies on the dollar in a settlement.

A case filed as a class action does not officially become a class action until the court determines that the case meets specified criteria. This determination does not usually happen until many months after filing. During this time, there can be misinformation and confusion to spread among consumers and also harm the corporation’s reputation. Many cases are found not to qualify as a class action at all because of differences in class members or their experiences with the product or service.